Laser-focused online brand management is key to ensuring brand consistency, communicating your brand value, and developing robust relationships with your followers and customers.
Creating strong branding on social media and marketing your business entails several processes that require careful planning and execution to connect your brand with your target market and maximize the return on your social media brand marketing investments.
Contrary to popular belief, branding in marketing goes beyond posting photos across online platforms. Brand management companies optimize your social media profiles, create, and distribute engaging, relevant content and manage your audience engagement across social media and branding channels. This, in turn, helps you build an authentic social media brand presence, gain customer trust, and grow your business.
Process
Platform Selection and
Market Research
Media Web Tek’s branding consultants schedule a kick-off meeting with your team to go over your marketing and branding needs, goals, and brand voice. We also review your social profiles and perform thorough market research to understand your competitors and determine the right platforms to strengthen your branding on social media.
Branding Strategy Development
Once our social media marketing experts have collected and analysed your social media and branding data, we develop a social media branding strategy and present it to your team for approval. We create your social brand voice and guidelines for branding in marketing to tailor your content per social channel.
On-Brand Design, Content and Ads
Our branding experts set up and optimize your social media profiles, ensure images are sized correctly and accurately represent your brand and manage your ongoing ad campaigns. We also create graphics, basic animations and GIFs and collaborate with our creative design team for more in-depth videos.
Online Reputation Management
Reputation management and follower growth campaigns play a significant role in social media and brands development. To boost your community engagement, our branding experts monitor comments and interactions with all your social media content and profiles, respond to questions and conversations initiated by fans and launch targeted brand marketing campaigns.
Ongoing Monitoring and Analytics
Our brand strategy company performs regular analytics and engagement tracking to provide you with detailed, custom branding marketing reports, including follower growth, impressions, and other performance metrics. Based on this data, our branding consultant presents strategy recommendations to reinforce your branding on social media.
Entrust your social media brand management to our large and small business branding agency and let us help you unlock profitable marketing opportunities for your brand.
